Donald Friedman, former chief marketing officer of CA Technologies, and a former client, has made the jump to the agency side and joined Sequel as principal.

The Pitney Bowes Annual Report, designed and produced by Sequel, did exceptionally well in this year’s International ARC Awards competition.

After two decades of solving problems that hinder clients’ profitability and growth, Sequel has devised a series of effective, modular solutions that directly address challenges that all companies face. 

Two Sequel-developed annual reports were honored at this year’s Vision Awards, sponsored by the League of American Communications Professionals (LACP).