Helping a mailing and shipping giant embrace digital
Shifting perceptions to make a venerable brand tech-forward
A company built on physical mail and shipping, Pitney Bowes knew that future growth would come from investment in technologies focused on consumer intelligence and multi-channel engagement. The problem was wrapping the minds of employees and customers around that idea. Through trade-show environments, sales enablement tools and annual reports, we told clear, simple stories of how the company’s technologies make brand relationships more targeted and personal.
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