SES
https://sequelstudio.com/wp-content/uploads/2025/09/08-Outro-Logo-Purple-loop-hb.mp4 Overview Going beyond satellite comms to define a new space With over one-hundred years of combined expertise in global satellite communications, SES — following its acquisition of Intelsat — now stands as the world’s largest satellite provider. Building on the strengths of both legacy brands, we created a bold new VIBE (Visual Identity Brand […]
Pyramid Labs
Overview Pyramid Labs provides pharma and biotech partners with end-to-end support — from formulation and development, to clinical supply and commercial production. Sequel created a new strategic framework, visual identity, and logo that brought a modern edge to Pyramid’s legacy of expertise. The refreshed identity elevates the company’s partnership-first and science-oriented spirit, and the redesigned […]
CW Advisors
Overview Identifying differentiated value and bringing it to life in a crowded marketplace Since 2009, Congress Wealth Management, a Boston-based independent registered investment advisor, has been providing wealth solutions to individuals, families, foundations, and endowments. To underscore its evolution into a full-service wealth management and financial planning advisor, the firm needed a refined name and […]
AMG
Overview Creating a distinct brand platform and digital presence to highlight a unique approach to partnership For three decades, AMG has partnered with leading independent investment firms globally, building an unmatched track record of success. Recognizing an opportunity to redefine its market position, AMG sought to refocus the brand on its distinct partnership approach. We […]
Brightpoint Health
Overview Bringing new relevance, meaning, and energy to a long-standing healthcare brand This New York City-based healthcare nonprofit faced a fundamental disconnect; its brand lacked the heart of service and warmth that made its people — and purpose — unique in the medical management space. Seeking to better reflect their internal culture and patient-centered mission, […]
MRO
Overview Building on long-standing relationships with providers, payers and business partners, MRO (Medical Records Online) added advanced technology and automation capabilities to streamline the way data is accessed and shared with customers and requestors across the value chain. By aggregating and harmonizing data sets across disparate systems and locations through this new technology platform, MRO […]
Rockaway Brewing Company
Creating a brand for the food and beverage category has unique challenges — like creating a brand you want to have a beer with Overview Leveraging local color and the heritage of an urban oasis As the first craft brewery in the borough of Queens, Rockaway Brewing Company had two challenges: first, devising a name […]
Otis Elevator Company
Overview Articulating a new story at a critical turning point Having entered a new era with its recent spin-off from United Technologies, Otis invited Sequel to develop its inaugural annual report. Our goal was to craft a story commensurate with Otis’ legacy, reflect the ambition of its strategy, celebrate its enduring strengths and communicate the […]
Stonepeak Infrastructure Partners
Overview Bringing culture and ethos to E, S, and G A leader in the infrastructure private equity space, Stonepeak was seeking to build marketplace awareness and brand image in the infrastructure equity investment space. In early discovery sessions, it became clear that the opportunity was based on the notion that at Stonepeak, ESG is not […]
Pitney Bowes
Helping a mailing and shipping giant embrace digital
